Rock the PHR Exam 2026 – Unleash Your HR Superpowers!

Question: 1 / 575

Promotional techniques are primarily concerned with which of the following?

Employee engagement initiatives

Communicating product information to the target audience

Promotional techniques focus on informing and persuading the target audience about products or services, making the communication of product information a central component. This involves creating awareness, generating interest, and influencing the purchasing behavior of potential customers. Effective promotional techniques utilize various channels, such as advertising, public relations, direct marketing, and sales promotions, to convey key messages about product features, benefits, and pricing.

By emphasizing the importance of communication in promotional techniques, the choice reflects the primary objective of these strategies, which is to connect with consumers and drive sales. Thus, this option aligns perfectly with the overarching goal of promotional efforts in marketing.

Get further explanation with Examzify DeepDiveBeta

Regulatory compliance measures

Internal company policies

Next Question

Report this question

Download Professional in Human Resources (PHR) Practice Exam PDF Study Guide
Subscribe

Get the latest from Examzify

You can unsubscribe at any time. Read our privacy policy